You can then focus on tactics to grow continuously. The first and most crucial step is to find that audience and learn about their interests. Then, you can focus on tactics to continually grow your audience. The ideal customers are those who are already looking for career changes.
If you want to find those people, you might want to set up a booth at a local job fair. Simply contact the fair organizers to see if this is something you can do and then pay the fee to be part of the fair. This post will show you 12 proven ways to get coaching clients. I was a member of Toastmasters for about 3 years and guess how many members became customers in all that time.
In the UK it costs around £10 a month. I probably have an average of 20 interviews per year. Er, except almost 10,000 pounds of customer work. I have guest posts from 12 years ago or more that are still being found by people who wouldn't necessarily have found me otherwise.
To grow your profile as a coach and build that flow of customer study, organic marketing can help drive brand awareness across your industry and peer network. For example, 8 of the experts mentioned offering free coaching as a way to get their first three clients. Ideally, it's best to start with some core coaching skills and then move to more fields as you gain experience from the training or the clients you're coaching. I've seen many coaches and business leaders interact with their target audience on the platform and generate a flow of leads for their business.
If you write “Life Coach websites”, “life coaching books” or “best life coaching blogs”, you'll find Coach the Life Coach on the front page. Harvard Business Review, Inc and Forbes are some of the top platforms for coaches to share their content. There's a technical element with SEO that you need for highly competitive industries, but coaching isn't like that. Fortunately for you, and unfortunately for them, most life coaches are totally and completely in the dark about how to use basic SEO.
And you never know when a coach you met in an online group might invite you to be a guest on their podcast or become the perfect co-facilitator for a group program you want to launch. If it weren't for the persistence and pressure of one of them, you may have never made coaching as a service public as well.
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